SA incorporation for e-commerce in St. Moritz without the stress: how it works
Swiss accounting law (art. 957 ff. of the Code of Obligations) sets a precise frame, yet day-to-day practice often stays fuzzy. This guide walks through what actually matters for a business based in St. Moritz.
Choosing the structure: Sàrl, SA or sole proprietorship
Check the company name before any enthusiasm: availability in the commercial register, internet domain, possible trademark. Renaming later costs time and trust, in St. Moritz as elsewhere.
On the SA incorporation side, the first financial year may be longer or shorter than a calendar year: choosing the first closing date wisely avoids a pointless mini-closing.
The Swiss legal frame for SA incorporation
For an owner in St. Moritz, the question is never “do we need accounts?” but “at what level of detail?”. The CO sets the floor; the bank, the tax office and the shareholders set the rest.
One simple principle drives SA incorporation: every franc in or out must be explainable by a document, an entry and an account. All of Swiss accounting law fits inside that traceability requirement.
Swiss VAT: rates, threshold and filings
A VAT return is prepared, not endured: clean VAT accounts, one code per rate and a monthly variance check make the deadline trivial — for registered businesses in St. Moritz too.
For an SME in St. Moritz, electronic filing of VAT returns has been mandatory since 1 January 2025; the tax administration's online portal is also where extensions are requested and past periods consulted. Combined with accounts that prepare the return automatically, SA incorporation stops being a quarterly chore.
Salaries and social contributions: the rates to know
Hiring the first employee triggers everything at once: affiliation to AHV and LPP funds, accident insurance, family allowances, working-time rules. A complete payroll file from day one avoids catch-ups.
Withholding tax applies to foreign employees without a C permit: the employer deducts tax at the cantonal rate and remits it. The annual salary certificate remains mandatory for all staff — it is the linchpin connecting payroll accounting, tax returns and AHV audits.
St. Moritz: what changes, what does not
St. Moritz (postal code 7500, canton Grisons) applies the same federal rules as the rest of the country: what changes in St. Moritz are the cantonal counterparts — tax administration, compensation office, commercial register.
St. Moritz requires no special bookkeeping: the Code of Obligations applies at postal code 7500 as everywhere else, and a well-kept digital file transfers smoothly to any auditor in the canton.
Frequently asked questions
What are the current Swiss VAT rates?
Since 1 January 2024: 8.1% (standard), 2.6% (reduced — for example food and medicines) and 3.8% (accommodation). Returns must be filed and paid within 60 days after the period ends (quarterly under the effective method, semi-annually under the net tax rate method). These federal rates apply unchanged in St. Moritz.
Do you need a fiduciary for SA incorporation, or can you do it yourself?
Both are defensible. Below CHF 500,000 of revenue, a sole proprietorship may keep simplified accounts itself. As soon as payroll, VAT and a closing with tax stakes are involved, professional support prevents mistakes that cost more than the fees. With a shared platform, the fiduciary does not even need to be in St. Moritz.
Which social contributions does a Swiss employer pay?
AHV/IV/APG: 5.3% employer share (the same is withheld from the employee); unemployment insurance: 1.1% each up to CHF 148,200 a year; occupational pension (LPP) by age and plan (employer at least 50%); occupational accident insurance paid by the employer; family allowances by canton. For an employer in St. Moritz, family allowances follow the canton's rates.
Effective VAT method or net tax rate: how to choose?
The effective method deducts actual input VAT and files quarterly; the net tax rate method applies a flat industry rate to turnover, semi-annually, with no separate input VAT deduction. The flat rate suits low-cost structures; as investments grow, the effective method usually wins again. The choice rests on the company's own figures, in St. Moritz as anywhere.
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